Pima cotton is a premium variety of cotton known for its extra-long staple fibers, which create smoother, stronger, and more durable yarns. It is primarily grown in Peru, the United States, and Australia, where climate conditions support high fiber quality. Ethical challenges mirror those of conventional cotton, including water use and labor conditions, though many producers adopt improved agricultural practices. Pima cotton is commonly used in elevated basics, shirting, and bedding for its softness and resistance to pilling.

Cotton is a soft, fluffy fiber that grows around the seeds of the Gossypium plant. It is one of the most widely used natural fibers globally. Cotton fibers are spun into yarn or thread and used in the production of textiles. While it is biodegradable and breathable, conventional cotton farming often relies heavily on water, pesticides, and synthetic fertilizers.

Sustainable cotton initiatives — including organic, fair trade, and regenerative practices — aim to reduce the crop’s environmental footprint. Cotton is used in an extensive range of products from clothing and bedding to personal care and home goods, prized for its comfort, versatility, and familiarity.